Xtend Solution
Food Shelf Life Technology - Lebanon
Xtend is a Lebanese initiative that uses locally sourced raw materials to create food grade, biodegradable organic patches for produce packaging, with the goal of extending the shelf-life of fruits and vegetables, and preserving their freshness. Focusing on the main goal of the product, a bold visual identity was developed through the use of extended shapes within the the logo, animations and patterns, to visually translate the concept of extending shelf-life.
Xtend is a Lebanese initiative that uses locally sourced raw materials to create food grade, biodegradable organic patches for produce packaging, with the goal of extending the shelf-life of fruits and vegetables, and preserving their freshness. Focusing on the main goal of the product, a bold visual identity was developed through the use of extended shapes within the the logo, animations and patterns, to visually translate the concept of extending shelf-life.