Euphrates Energy, is an oil production company operating from Monaco; as the name connotes, Euphrates is the longest river in Western Asia and highlights the countries the company aims to service and cater to. The logo mark represents fluid energy beams weaving into each other to create a dynamic shape that represents the water movements of the Euphrates river. We selected a typeface that is friendly yet solid, with an italic style to burst the logo forward and emphasize on the fast and reliable energy solutions provided by the brand.